Experiment facts

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Monkey's like monkey butts
A new study found that male monkeys will give up their juice rewards in order to ogle pictures of female monkey's bottoms. The way the experiment was set up, the act is akin to paying for the images, the researchers say.

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The secret to luck
The secret to luck has been found. The results of an experiment that people's thoughts and behaviour are responsible for much of their good and bad fortune.

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What is the worst thing you can study?
A psychology student in New York rented out her spare room to a carpenter in order to nag him constantly and study his reactions. After weeks of needling, he snapped and beat her repeatedly with an axe leaving her mentally retarded.

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Who performed the first systematic, scientific study of lightning?
During the second half of the 18th century, Ben Franklin was the one who began the scientific study of lightning. He designed an experiment which conclusively proved the electrical nature of lightning. The experiment revealed that clouds are electrically charged so began his journey into lightning. Learn more here.

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